E-books are part of the new frontier of cyberspace.
They are an entirely new medium for sharing marketing
information, ideas, techniques, and expert knowledge.
Each day the number of people accessing the Internet
grows, causing the exposure of your e-book to increase
incrementally. It's obvious why electronic
self-publishing has become so popular so quickly.
The publishing industry, I hope, does not intend to
forever banish the printed word to the dustbin of
history. Books in print have their own special
qualities and merits, and the world would be
diminished by their disappearance.
Having said that, let's look at what makes e-books so
important and so unique. E-books have certain abilities
and qualities that other mediums do not possess.
For example, e-books are fairly easy to produce, and
their production cost is inexpensive. Just think about
it: you don't need a publisher, an agent, a printing
press, offset film, ink, paper, or even a distributor.
You just need a great concept, the ability to write it
or to hire a writer, and the right software.
Additionally, e-books are easily and rapidly
distributed online. They are also easily updated; they
do not require a second print run. All you need is to
go into your original creation and modify the text or
graphics. Because of this flexibility, e-books can
change and grow as fast as you can type.
E-books are also immediately obtainable. You don't have
to go to a bookstore or search through endless titles
at an online bookstore. All you have to do is download
it from a website, and presto! It's on your computer,
ready to be read.
E-books are interactive. This is one of the most unique
and specific qualities that e-books offer. You can add
surveys that need to be filled out, order forms for
customers to purchase your products or goods, sound
and video that draw your reader into the virtual world
of your e-book, even direct links to relevant sites
that will expand your e-book outward. The potential is
virtually limitless.
E-books have a particular kind of permanence that other
mediums do not possess. Television shows and radio
shows air once, and then may rerun a few times. E-books
remain on your computer for as long as your choose,
and they can be read and reread whenever you choose
to. They can even be printed out and stored on the
shelves of your traditional home library.
Another wonderful quality is that e-books have no
barriers in terms of publishing. You don't need to go
through the endless process of submitting your
manuscript over and over again, and then once you land
an agent, having the agent submit your manuscript over
and over again. Nor do you have to shell out thousands
of dollars for printing a self-published book. All
e-books require is a writer and appropriate
software.
Figure out your market, write your book, post it on
your website, and with the right business savvy, your
audience will come to you.
Finally, you have creative control over your e-book.
You don’t have to compromise with an editor or the
publishing trends of the time. You don't have to
haggle with a designer or wait for copyedited galleys
to arrive by snail mail. You are in complete control
of the design and the text.
___________________________________________
Reinhard Eder, helps people succeed in online Businesses Marketing
and advertising.
If you want to accomplish your goals please go to http://prospectpro.info
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